Certified Social Media Marketing Specialist

Gain the expertise, practical skills, and AI-driven strategies needed, perfect for those looking to fully grasp the social media landscape.

Certified Search Marketing Specialist

This course narrows the focus on Search marketing, guiding you through topics such as SEO (Search Engine Optimization), paid search (PPC), Google Ads (Adwords), Microsoft Ads, and Analytics.

Certified Digital Marketing Strategy & Leadership Specialist

Specialisation is for when you want to drive innovation and change. The online Digital Strategy and Leadership certification is perfect if you’re looking to take on a more strategic role or want to transition into a leadership position.

Advanced AI In Digital Marketing

This advanced course is distinguished by its comprehensive and practical focus on applying AI across digital marketing disciplines. It offers in-depth coverage of how AI can be integrated to optimize targeted activities within core areas like SEO, social media, paid advertising, and content creation.

AI In Digital Marketing

This short course is for marketers looking to use AI to enhance and optimize digital marketing activities. Through a combination of hands-on practical lessons, toolkits and real-world examples, you will know how to leverage AI technologies to gain key insights, refine campaigns and drive growth.

Content Marketing

This short course teaches you content marketing best practice. Craft your social media messaging to attract visitors, celebrate your brand story, optimise keywords and channels, and measure.

Data and Web Analytics

Sharpen your analysis by learning Data Analytics, Reporting, Data Management, and Security best practices, plus learn how to configure both GA4 and Universal Analytics.

eCommerce

Our popular interactive short course covering UX design principles, Conversion Rate Optimisation, Customer Experience (CX) and eCommerce funnel management.

Social Media Marketing

Short course providing rapid exploration of today’s social media landscape. Learn brand storytelling, persona targeting, community building, social analytics and more. Perfect intro.

UX and Website Design

Learn the principles of brilliant design and UX in this interactive short course. Learn to tie creative messaging, graphics, and user testing all together to a deliver fully optimized website.

Search Engine Optimisation (SEO)

Rank your site on Google. From technical SEO, content strategy, mobile optimization and building quality backlinks, this interactive short course delivers a rapid overview of getting your site noticed.

Paid Search (PPC)

This interactive short course covers PPC fundamentals including the importance of keyword strategy, Google Ads campaign optimization bidding strategy and budget management.

Email Marketing

Learn the secrets of brilliant email. Deliver the right message and subject line at the right time. This short course also teaches subscriber management, mobile optimization and data security.

Digital Display

Learn how to set up a display campaign in this fun interactive short course. Understand the principles of graphic design, budget management and how to test different creative.

Customer Experience (CX)

This popular short course covers the importance of Customer Experience Management. From gathering feedback to delivering customer service, learn to manage the full CX for your organization.

Digital Strategy

Discover the fundamentals of a digital marketing strategy, understand how to plan, build, execute and optimise a digital marketing strategy that focuses on the customer and your brand.

Digital and Social Selling

Sharpen your Digital selling & social media skills with this unique program. You’ll learn the art of targeting, engaging and closing using a range of new social media tactics.

Digital Marketing Essentials

This course covers the fundamentals including digital tools, technologies and uses. Learn about email, social media and customer service. Perfect for non-marketing teams building their digital awareness.

Leadership & Management

Improve your professional, managerial, and leadership skills and learn how to manage conflict and crises.

Advanced Digital Strategy

This expert-led short course is ideal for marketing professionals that want to plan, build, execute, and optimise an advanced digital marketing strategy.